Here’s a generalised principle of life… if you are in business you have to be able to sell. You cannot avoid it.
Simple business definition:
Business is about making money by selling something you have to someone else who you can convince to buy it.
It doesn’t matter how big the business is, or how sophisticated the product or service, it all boils down the same simple fact… you have to sell something to make money. So learning to be confident at sales is critical. Not everyone is a natural but everyone can learn to be good. Contact me if you want a sneak preview into the Sales 101 seminar within the liber8yourbusiness Online Programme.
From the desk of liber8yourbusiness. Small business mentors and experts in exit strategies. Wellington, New Zealand.