Daily small business mentoring tip – Your business needs a higher purpose

November 16, 2011Post by Laura Humphreys

A business should have a higher purpose … to make a difference in the world as well as to make money.  You only have to look at what Richard Branson does through Virgin Unite www.virginunite.com to see that social responsibility is critical in today’s business world.

How is your business making a difference?

From the desk of liber8yourbusiness, Wellington, New Zealand.  Small business mentors and experts in  exit strategies.