Daily Business Mentor Tip – Be a winner

December 15, 2011Post by Laura Humphreys

If you think you might want to sell your business one day (and you should be thinking this way unless you plan to run it from your mobility scooter!), then you need to make sure your potential buyers notice you.  The best way to do this is to get talked about.  And the best way to make this happen is to do things worth talking about.  Entering Awards (and winning) is one of my favourite ways to get noticed.  People love winners!  Just before I sold my advertising agency Red Rocks we had won Agency of the Year and I was a finalist for Agency CEO of the year.  Guess who noticed and came knocking at my door?  That’s right… my buyer.

Exercise for today… find at least 3 awards you could enter your business into next year.

From the desk of liber8yourbusiness.  Small business mentors and experts in exit strategies.  Based in Wellington, New Zealand